Strengthen fine hair to maximise volume & vitality. This shampoo, with Protein-Strength Complex, brings protein-deficient hair into balance by unlocking a new level of volume.
Famous for its quality hair-care products, John Frieda launched over 30 years ago in London. The real breakthrough came in 1989 with the invention of the Frizz Ease hair serum, promising pin-straight glossy hair for everyone, which would go on to be a staple beauty product for many. Today, their dedicated team of experts keep developing new products to make sure you look your best.
Directions: Gently massage into wet hair and rinse well. Follow with Luxurious Volume Core Restore Conditioner.