Ferrari S.p.A. is probably to most famous car manufacturer based in Italy. The company began in 1929 and was started by Enzo Ferrari. In its early days, Ferrari specialised in sponsoring drivers and manufacturing race cars. In 1947 they moved to producing street vehicles. Ferrari has always been noted for their participation in races, like Formula One. Ferrari cars are a notable sign of prestige and luxury. Ferrari later started a line of accessories and in 1999 released their first Ferrari Aftershave.