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L'Oreal Paris Preference 7.3 Florida Golden Blonde Hair Dye provides a rich, long lasting hair colour with up to 100% grey coverage. The natural tones of your hair are intensified with luminous reflects. This translucent gel powered formula is enriched with precious oils and floral fragrance to leave hair feeling soft and smooth.
Shade 7.3 was inspired by Florida, the ultimate seaside paradise. This caramel blonde is as luminous as the sand and full of golden reflects. It's perfect for women with darker bases who want to lighten their hair colour.
Key Features of L'Oreal Preference Permanent Hair Dye
Always do a patch test 48 hours in advance of using any colourants products. After 48 hours, please check for any reaction or irritation. If you notice anything, please discontinue use of the product. In case of a reaction during the application such as stinging, irritation, rash or burning sensation on the scalp, rinse immediately and discontinue use. Consult your doctor.
Step 1 - Before Colouring: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information.
Step 2 - Prep: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product overflowing.
Step 3 - Apply Colour: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.
1241520- Colourant Gel: Aqua / Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, m-Aminophenol, Sodium Metabisulfite, Hydroxypropyl Bis(N-Hydroxyethyl-p-Phenylenediamine) HCL, Thioglycerin, Toluene-2,5-Diamine, Ammonium Acetate, 2-Methylresorcinol, Resorcinol, EDTA, Erythorbic Acid, Parfum/ Fragrance (F.I.L. C234319/1)
1152439 - Developer Cream: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin (F.I.L. C202318/2)
1217043 A- Shine Protect Conditioner: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Phenoxyethanol, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Digluconate, Limonene, Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Geraniol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum / Fragrance (F.I.L. C232981/1)
1200281 - Precious Oil: PPG-5-Ceteth-20, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Parfum / Fragrance, Cocos Nucifera Oil / Coconut Oil, Tocopherol, Camellia Oleifera Seed Oil (F.I.L. C234136/1)
94% of orders are despatched within 2 days (data taken from July 2022 to October 2022)
Additional terms and conditions apply, to view our full delivery terms and conditions click here
If you're not completely satisfied with your order, you can return it to us within 28 days
Find out more about our returns policy click here
Guest review
Great colour and the extra shine ingredient really works. Hair felt good afterwards and lots of conditioner to use on future washes. Excellent. Delivery could have been a bit quicker though. Only fault
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